Digital Awakening Seminar: Changing Business Models and Career Opportunities with Artificial Intelligence

Organized by Altınbaş University Department of Economics, “Digital Awakening: Changing Business Models and Career Opportunities with Artificial Intelligence”, organized by Altınbaş University Department of Economics, addressed important issues in the world of technology and finance. Mert Erkal, the founder of Stradiji.com, was the guest of the event moderated by Assoc. Prof. Dr. Bengi Yanık İlhan, Head of the Department of Economics. He told the participants about the opportunities and risks brought by artificial intelligence and stated that artificial intelligence has fundamentally changed not only business models but also human life. However, he emphasized the importance of ethical use of technology and widespread training based on accurate information.

Banking sector to increase by 170 billion dollars

In the seminar, the effects of artificial intelligence (AI) on the finance sector were discussed from a broad perspective. Referring to Citi's reports, Mert Erkal stated that AI will increase the banking sector's profit by 170 billion dollars in the next five years. “While artificial intelligence increases efficiency in the sector, it also brings concerns about job losses,” Erkal said.

The impact of artificial intelligence in finance

Erkal explained the transformative power of artificial intelligence in the finance sector and touched on the following topics:

- Machine learning (ML): ML algorithms predict market trends, assess risks and automate trading strategies by analyzing historical data.

- Predictive Modeling: ML analyzes complex data patterns to accurately predict future market trends.

- Robotic Process Automation (RPA): Automates repetitive tasks, increasing operational efficiency and directing employees to more strategic tasks.

- Computer Vision (CV): It speeds up document processing by extracting data from invoices and receipts.

New career opportunities brought by artificial intelligence

The seminar emphasized that artificial intelligence is not only transforming the finance industry but also creating new career opportunities. Mert Erkal emphasized the importance of training on artificial intelligence and machine learning in finance and recommended the following courses:

1. Machine Learning Fundamentals in Finance (Coursera): Teaches supervised and unsupervised learning algorithms in depth.

2. AI-Enhanced Financial Analysis (Institute of Corporate Finance): Integrates AI into traditional financial analysis.

3. Pragmatic AI Applications in Finance (QuantUniversity): He discusses AI projects with case studies.

AI tools for university students

The seminar also provided information about artificial intelligence tools that students can benefit from in their career development. It was stated that tools such as ChatGPT, Claude, Napkin and Grammarly facilitate research, writing and project planning processes.