Public Relations and Advertising

Students will be admitted to our Public Relations and Advertising department as of 2025 - 2026 academic year.

Vision and Mission

Vision

Altınbaş University Department of Public Relations and Advertising aims to be a pioneer in the field of communication with its interdisciplinary teaching and learning approach. With this approach, our program has adopted the vision of advancing the development of society by examining the interaction between human beings and information communication technologies in depth and using new technologies in communication processes. At the same time, with a student-oriented approach, it aims to bring the scientific knowledge, creativity and communication skills necessary to train communication professionals who will lead the way in the job market. The Department of Public Relations and Advertising aims to produce creative solutions in the world of communication by acting with the spirit of innovation and to continuously add technological developments to course practices and theories.

Mission

Altınbaş University Department of Public Relations and Advertising educates its students by integrating theory and practice with a digital-oriented perspective. This program aims to train students as public relations and advertising professionals who can think creatively, strategically and innovatively and have the skills to develop effective communication strategies. It also teaches the dynamics of public relations and advertising, the impact of artificial intelligence on these dynamics and the current dimensions of marketing, while addressing the practice of critical thinking. The program also aims to comprehensively teach all aspects of the advertising process so that you can effectively and persuasively present products and services to the target audience.